PLASMON

PLASMON

THE FLAVOUR OF GROWING TOGETHER

Un’immagine distintiva per comunicare il nuovo posizionamento

We devised a new packaging architecture capable of clearly describing all product categories, in full consistency with the brand identity and its founding values: quality, transparency and safety.

Client

Plasmon

Project

Brand Design

Actions

Visual Identity

On air

2017

A STORY THAT STARTS FROM THE PACK

Naturalità, genuinità, semplicità

The new visual identity worked on the natural fusion between Plasmon and Oasi nella Crescita, the program that guarantees complete traceability "from field to jar". To guide its development, the need to return the promise of authenticity and naturalness of the products, which come from selected raw materials and ensure a transparent production process. The result is a visual storytelling that tells all the authenticity and credibility of the brand.

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