TWO ICONIC BRANDS IN A MULTICHANNEL ACTIVATION
The sweet taste of Milka chocolate meets the world of Playmobil
We studied the creative concept and communication materials of the “Gioca con Milka” competition which saw the collaboration between the historic chocolate brand and Playmobil. At the center, the concept of tenderness that unites the two brands, expressed in a multi-channel online and offline promotional activity.
Client
Milka
Project
Brand Activation
Actions
Consumer Promo
On air
2020
