AMUCHINA
PACKAGING

AMUCHINA
PACKAGING

A TIMELESS
ICON PROJECTED INTO THE FUTURE

The brand's authority in the visual impact.

We have studied and created the new visual identity for the entire Amuchina product line. A brand that has always been perceived as extremely reliable and recognizable, made even stronger and more iconic thanks to our innovative brand design project.

Client

Amuchina

Project

Brand Design

Actions

Visual Identity

On air

2019

NEW GRAPHIC
SYSTEM
STRONG VISUAL
IMPACT
LOGO
CENTRALITY
NEW GRAPHIC
SYSTEM
STRONG VISUAL
IMPACT
LOGO
CENTRALITY

PACKAGING

Tradition and innovation in perfect harmony.

Authority and trust. Two highly valuable concepts placed at the base of our strategy for a historic brand. An essential and incisive design, a new type of language that has improved the visual impact, making the function of each product in the line clearer and more distinguishable. The centrality of the logo reaffirms the identity of the brand and our approach to the project: the brand at the center, in full respect of its values.

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