DISTINCTIVENESS AND MODERNITY
A strategic restyling for the Robiola and Linea Osella ranges focused on a modern and essential design to deal with increasing shelf competition. The relaunch of both brands ensured an autonomous and distinctive identity, with Fattorie Osella standing as a guarantee of quality and authenticity. For Linea, perceived as a privative product, food appeal was enhanced to improve its perception of freshness and lightness.
Client
Osella
Project
Brand Design
Actions
Visual Identity