MORE THAN A STAND, A REAL TRAINING GROUND
For its presence at Rimini Wellness 2025, Grenade was looking for a high-impact idea to stand out and unleash its energy to fitness enthusiasts. The goal was to create an activation that combined engagement, product sampling, and physical performance. Our answer? Not just a stand - but a full-fledged military-style bootcamp.
Client
GRENADE
Project
BRAND ACTIVATION
Actions
On-field Activation Exhibition Stand Design Sampling & Giveaways